Jun
28
2013
A new campaign is underway in Mother England to renew interest in Beer, since punters seem to be moving away to Cider and Wine. I’ll let this article do the talking.
“Brewing giants including Molson Coors AB-InBev, Carlsberg and Heineken have joined forces with the British Beer & Pub Association (BBPA), the Campaign for Real Ale (CAMRA) and the Society of Independent Brewers to launch the ‘Let There Be Beer’ activity.”
“Let There Be Beer is about instilling a passion for beer in the nation’s hearts and remind the nation why beer is the nation’s best-loved drink. But for many, beer simply means pints of warm, flat lager. That couldn’t be further from reality!”
